The Crown of Thorns

Author:

Publisher:John Wiley & Sons

ISBN:1118283031

Total Pages:320

Viewed:1378

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Books Description:

The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.

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The Secret of Successful Data Privacy Consulting

Author:Jana Moser

Publisher:tredition

ISBN:374823256X

Total Pages:100

Viewed:1212

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Books Description:

Data privacy is more than just law and technology. The book is written in a conscientious, understandable, interesting and even amusing way in order for the reader to be able to easily approach and comprehend the subjects of data protection, including its organization and communication. It is a practical and complementary addition to the classical legal literature on data protection law.

The Routledge Companion to Transmedia Studies

Author:Matthew Freeman,Renira Rampazzo Gambarato

Publisher:Routledge

ISBN:1351054880

Total Pages:492

Viewed:758

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Books Description:

Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.

Report of the Congressional Committees Investigating the Iran/Contra Affair

Author:Lee H. Hamilton,Daniel K. Inouye

Publisher:DIANE Publishing

ISBN:0788126024

Total Pages:690

Viewed:1258

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Books Description:

Contents: The Report: executive summary; Central America; the arms sales to Iran; exposure and concealment; the enterprise; conclusions and recommendations. Also contains the Minority report: the foreign affairs powers of the Constitution and the Iran-Contra Affair; Nicaragua; Iran; disclosure and investigations; putting Congress' house in order; and recommendations. Extensive appendices contain additional views of several Representatives and Senators.

The Hidden Brain

Author:Shankar Vedantam

Publisher:Random House

ISBN:1588369390

Total Pages:288

Viewed:794

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Books Description:

The hidden brain is the voice in our ear when we make the most important decisions in our lives—but we’re never aware of it. The hidden brain decides whom we fall in love with and whom we hate. It tells us to vote for the white candidate and convict the dark-skinned defendant, to hire the thin woman but pay her less than the man doing the same job. It can direct us to safety when disaster strikes and move us to extraordinary acts of altruism. But it can also be manipulated to turn an ordinary person into a suicide terrorist or a group of bystanders into a mob. In a series of compulsively readable narratives, Shankar Vedantam journeys through the latest discoveries in neuroscience, psychology, and behavioral science to uncover the darkest corner of our minds and its decisive impact on the choices we make as individuals and as a society. Filled with fascinating characters, dramatic storytelling, and cutting-edge science, this is an engrossing exploration of the secrets our brains keep from us—and how they are revealed.

Authentic Leadership (HBR Emotional Intelligence Series)

Author:Harvard Business Review,Bill George,Herminia Ibarra,Rob Goffee,Gareth Jones

Publisher:Harvard Business Press

ISBN:1633693929

Total Pages:160

Viewed:1811

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Books Description:

What does it mean to be yourself at work? As a leader, how do you strike the right balance between vulnerability and authority? This book explains the role of authenticity in emotionally intelligent leadership. You'll learn how to discover your authentic self, when emotional responses are appropriate, how conforming to specific standards can hurt you, and when you need to feel like a fake. This volume includes the work of: Bill George Herminia Ibarra Rob Goffee Gareth Jones This collection of articles includes: "Discovering Your Authentic Leadership" by Bill George, Peter Sims, Andrew N. McLean, and Diana Mayer; "The Authenticity Paradox" by Herminia Ibarra; "What Bosses Gain by Being Vulnerable" by Emma Seppala; "Practice Tough Empathy" by Rob Goffee and Gareth Jones; "Cracking the Code That Stalls People of Color" by Sylvia Ann Hewitt; "For a Corporate Apology to Work, the CEO Should Look Sad" by Sarah Green Carmichael; and "Are Leaders Getting Too Emotional?" an interview with Gautam Mukunda and Gianpiero Petriglieri by Adi Ignatius and Sarah Green Carmichael. How to be human at work. The HBR Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review. Each book in the series offers proven research showing how our emotions impact our work lives, practical advice for managing difficult people and situations, and inspiring essays on what it means to tend to our emotional well-being at work. Uplifting and practical, these books describe the social skills that are critical for ambitious professionals to master.

What Makes an Effective Executive (Harvard Business Review Classics)

Author:Peter F. Drucker

Publisher:Harvard Business Review Press

ISBN:1633692558

Total Pages:64

Viewed:1307

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Books Description:

In his sixty-five-year consulting career, Peter F. Drucker, widely regarded as the father of modern management, identified eight practices that can make any executive effective. Leadership is not about charisma or extroversion. It’s about these practices: Effective executives ask, “What needs to be done?” They also ask, “What is right for the enterprise?” They develop action plans. They take responsibility for decisions. They take responsibility for communicating. They focus on opportunities rather than problems. They run productive meetings. And they think and say “we” rather than “I.” Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.

Science and ESP

Author:J R Smythies

Publisher:Routledge

ISBN:1135027978

Total Pages:320

Viewed:1729

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Books Description:

Originally published in 1967. Representing the viewpoints of philosophers, psychologists, anthropologists, physicists, psychoanalysts, parapsychologists, psychiatrists and biologists, this volume discusses many aspects of ESP. The general theme is that the phenomena is very valid and can no longer be ignored.

NIV, Lifehacks Bible, eBook

Author:Zondervan

Publisher:Zondervan

ISBN:0310434122

Total Pages:1632

Viewed:1079

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Books Description:

Practical and achievable techniques to build Godly habits and enhance your walk with God A “Lifehack” describes any advice, shortcut, tip or skill that will help you get things done more efficiently and effectively. The NIV Lifehacks Bible uses lifehacking methods to give you practical and achievable tools to integrate spiritual habits into your busy, technology-centric, 21st century life. With 365 articles covering 30 life-changing disciplines, not only does this Bible illuminate scriptural wisdom on spiritual practices, it provides practical tips and strategies for applying them every day. Featuring a foreword by author and theologian Kevin DeYoung, the NIV Lifehacks Bible is full of common-sense articles on foundational topics such as prayer, self-reflection, character formation, and fasting, as well as advice and helpful tips for building habits around these disciplines. Features: Complete text of the accurate, readable, and clear New International Version (NIV) 4 Tips for Making Wise Decisions 6 Steps for Interpreting the Bible 7 Questions for Recognizing Intentional Sins 4 Tips for Finding Time to Pray

Thomas And Jane Carlyle

Author:Rosemary Ashton

Publisher:Random House

ISBN:1448137047

Total Pages:560

Viewed:831

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Books Description:

They were the most remarkable couple in London: the great sage Carlyle, with his vehement prophecies, and his witty, sardonic wife Jane. It was a strong, close, mutually admiring yet often mutually antagonistic partnership, fascinating to all who observed it. The Carlyles lived at the heart of English life in mid-Victorian London, but both were outsiders, a largely self-educated Scottish pair who took a sometimes caustic look at the society they so influenced - Carlyle through his copious writings, and both through their network of acquaintances and correspondents. Carlyle's fame was confirmed by his Sartor Resartus of 1843, The French Revolution, his lectures on heroes and hero-worship and by his radical account of contemporary industrial Britain in Past and Present, 1843. Both husband and wife were great letter-writers, Carlyle commenting on the matters of the day, dashing off pen portraits of those he met and Jane with her brilliant stories and her sharp, dry humour. Yet despite her brilliance, Jane suffered, especially from Carlyle's infatuation with the lion-hunting Lady Ashburton, and the tensions in their marriage grew. The letters they wrote, both to each other and to others, make theirs the most well-documented marriage of the nineteenth century and give us an unequalled portrait of a famously unhappy marriage. This moving and vivid biography describes their relationship with each other, from their first meeting in 1821 to Jane's death in 1866, and also their relationship with the world outside. Rosemary Ashton's inimitable blend of rigorous scholarship, warm sensitivity and lively wit makes this not only a portrait of a marriage but a picture of a whole age, elegant, erudite and entertaining.

Salesforce.com Secrets of Success

Author:David Taber

Publisher:Prentice Hall

ISBN:0133511103

Total Pages:624

Viewed:692

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Books Description:

New Tools and Best Practices for Driving More Sales and Profits with Salesforce.com From Chatter to the Service Cloud, Salesforce.com now offers unprecedented opportunities to supercharge business performance. But most SFDC customers won't achieve that potential. Salesforce.com® Secrets of Success, Second Edition, is the one guide that will help you transform these opportunities into profit. Drawing on his personal experience with more than a hundred deployments, David Taber guides you through every aspect of Salesforce.com planning, implementation, and management. Building on a first edition that earned rave reviews, Taber focuses on the most valuable innovations in Salesforce.com’s most recent releases. Reflecting all that’s been learned about making Salesforce.com work, Taber offers results-focused best practices for sales, marketing, customer service, finance, legal, IT, and beyond. You’ll find indispensable new insights into accelerating user adoption, achieving stronger operational results, and overcoming today’s key obstacles to maximizing the value of Salesforce.com. New coverage in this revised edition includes Using the Service Cloud to cut costs, accelerate time to revenue, improve agility, and maximize customer lifetime value Leveraging tablets and smartphones to build your CRM strategy Identifying prospects and delighting customers through Salesforce.com’s Social CRM capabilities Promoting more effective internal and external collaboration with Chatter Identifying best practices for going “all Cloud”—and managing the attendant risks Establishing realistic “hard” and “soft” metrics for everything from productivity and profitability to social CRM performance Discovering today’s most valuable third-party AppExchange products Together with its companion website (SFDC-secrets.com), this new edition offers updated questionnaires, worksheets, templates, checklists, and other resources for every executive, team member, developer, and stakeholder.

An Anonymous Girl

Author:Greer Hendricks,Sarah Pekkanen

Publisher:St. Martin\'s Press

ISBN:1250133742

Total Pages:352

Viewed:1331

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Books Description:

The instant #1 New York Times bestseller (January 2019) everyone is talking about! People Magazine's Book of the Week • Bookish's "Must-Read Books of Winter" • PopSugar's "Best Books of Winter" • Cosmopolitan's "2019 Books to Bring to Your Book Club" • Bookbub's "Biggest Books of Winter" • Refinery 29's "Best Books of January 2019" • Crime Reads' "January's Best Psychological Thrillers" • InStyle's "7 Books That You Should Resolve to Read This January" • HelloGiggles' "The 50 Most Anticipated Books of 2019" • USA Today's "5 New Books Not to Miss" • Marie Claire's "The Best Women’s Fiction of 2019 (So Far)" • Hypable's "Winter Releases You Can’t Afford to Miss" "Hendricks and Pekkanen are at the top of their game...You won't see the final twist coming." —People Magazine “Beware strange psychologists...the authors know exactly how to play on their characters’ love of danger to bring them to the brink of disaster - and dare them to jump off.” —New York Times Book Review "Slickly twisty [with] gasp-worthy final twists...major league suspense." —Publishers Weekly (starred review) "For those who relished the creepy stalking in Hendricks and Pekkanen's The Wife Between Us, this unnerving tale will have them rethinking what secrets are safe to share and if moral and ethics really matter when protecting the ones you love." —Library Journal (starred review) "Masterfully escalates the suspense." —Booklist (starred review) Looking to earn some easy cash, Jessica Farris agrees to be a test subject in a psychological study about ethics and morality. But as the study moves from the exam room to the real world, the line between what is real and what is one of Dr. Shields’s experiments blurs. Dr. Shields seems to know what Jess is thinking... and what she’s hiding. Jessica’s behavior will not only be monitored, but manipulated. Caught in a web of attraction, deceit and jealousy, Jess quickly learns that some obsessions can be deadly. From the authors of the blockbuster bestseller The Wife Between Us, Greer Hendricks and Sarah Pekkanen, An Anonymous Girl will keep you riveted through the last shocking twist.

Writing Qualitative Inquiry

Author:H.L. Goodall Jr

Publisher:Routledge

ISBN:1315415518

Total Pages:256

Viewed:411

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Books Description:

Responding to the rapid growth of personal narrative as a method of inquiry among qualitative scholars, Bud Goodall offers a concise volume of practical advice for scholars and students seeking to work in this tradition. He provides writing tips and strategies from a well-published, successful author of creative nonfiction and concrete guidance on finding appropriate outlets for your work. For readers, he offers a set of criteria to assess the quality of creative nonfiction writing. Goodall suggests paths to success within the academy—still rife with political sinkholes for the narrative ethnographer—and ways of building a career as a public scholar. Goodall’s work serves as both a writing manual and career guide for those in qualitative inquiry.

Talent Wins

Author:Ram Charan,Dominic Barton,Dennis Carey

Publisher:Harvard Business Press

ISBN:1633691195

Total Pages:192

Viewed:1661

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Books Description:

Radical Advice for Reinventing Talent--and HR Most executives today recognize the competitive advantage of human capital, and yet the talent practices their organizations use are stuck in the twentieth century. Typical talent-planning and HR processes are designed for predictable environments, traditional ways of getting work done, and organizations where "lines and boxes" still define how people are managed. As work and organizations have become more fluid--and business strategy is no longer about planning years ahead but about sensing and seizing new opportunities and adapting to a constantly changing environment--companies must deploy talent in new ways to remain competitive. Turning conventional views on their heads, talent and leadership experts Ram Charan, Dominic Barton, and Dennis Carey provide leaders with a new and different playbook for acquiring, managing, and deploying talent--for today's agile, digital, analytical, technologically driven strategic environment--and for creating the HR function that business needs. Filled with examples of forward-thinking companies that have adopted radical new approaches to talent (such as ADP, Amgen, BlackRock, Blackstone, Haier, ING, Marsh, Tata Communications, Telenor, and Volvo), as well as the juggernauts and the startups of Silicon Valley, this book shows leaders how to bring the rigor that they apply to financial capital to their human capital--elevating HR to the same level as finance in their organizations. Providing deep, expert insight and advice for what needs to change and how to change it, this is the definitive book for reimagining and creating a talent-driven organization that wins.

The Alchemist

Author:Paulo Coelho

Publisher:HarperCollins

ISBN:0062416219

Total Pages:208

Viewed:586

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Books Description:

A special 25th anniversary edition of the extraordinary international bestseller, including a new Foreword by Paulo Coelho. Combining magic, mysticism, wisdom and wonder into an inspiring tale of self-discovery, The Alchemist has become a modern classic, selling millions of copies around the world and transforming the lives of countless readers across generations. Paulo Coelho's masterpiece tells the mystical story of Santiago, an Andalusian shepherd boy who yearns to travel in search of a worldly treasure. His quest will lead him to riches far different—and far more satisfying—than he ever imagined. Santiago's journey teaches us about the essential wisdom of listening to our hearts, of recognizing opportunity and learning to read the omens strewn along life's path, and, most importantly, to follow our dreams.

Are You Smart Enough to Work at Google?

Author:William Poundstone

Publisher:Little, Brown Spark

ISBN:031619297X

Total Pages:304

Viewed:1114

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Books Description:

Are you Smart Enough to Work at Google? guides readers through the surprising solutions to dozens of the most challenging interview questions. Learn the importance of creative thinking, how to get a leg up on the competition, what your Facebook page says about you, and much more. You are shrunk to the height of a nickel and thrown in a blender. The blades start moving in 60 seconds. What do you do? If you want to work at Google, or any of America's best companies, you need to have an answer to this and other puzzling questions. Are you Smart Enough to Work at Google? is a must read for anyone who wants to succeed in today's job market.

Engaging Privacy and Information Technology in a Digital Age

Author:National Research Council,Division on Engineering and Physical Sciences,Computer Science and Telecommunications Board,Committee on Privacy in the Information Age

Publisher:National Academies Press

ISBN:9780309134002

Total Pages:450

Viewed:1727

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Books Description:

Privacy is a growing concern in the United States and around the world. The spread of the Internet and the seemingly boundaryless options for collecting, saving, sharing, and comparing information trigger consumer worries. Online practices of business and government agencies may present new ways to compromise privacy, and e-commerce and technologies that make a wide range of personal information available to anyone with a Web browser only begin to hint at the possibilities for inappropriate or unwarranted intrusion into our personal lives. Engaging Privacy and Information Technology in a Digital Age presents a comprehensive and multidisciplinary examination of privacy in the information age. It explores such important concepts as how the threats to privacy evolving, how can privacy be protected and how society can balance the interests of individuals, businesses and government in ways that promote privacy reasonably and effectively? This book seeks to raise awareness of the web of connectedness among the actions one takes and the privacy policies that are enacted, and provides a variety of tools and concepts with which debates over privacy can be more fruitfully engaged. Engaging Privacy and Information Technology in a Digital Age focuses on three major components affecting notions, perceptions, and expectations of privacy: technological change, societal shifts, and circumstantial discontinuities. This book will be of special interest to anyone interested in understanding why privacy issues are often so intractable.